You lost the spark? Nope. It's still there.
You have a story to tell, a message to share...but you’re afraid you’ve lost the spark. Hey, it’s there. You know it. I know it. And I’ve seen it in hundreds of writers who have gone on to find their voice and confidence to publish.
With coaching, you can overcome obstacles that keep you from nurturing that spark—time, skill, overwhelm, finding your platform—so you share work that resonates.
I'm Ann Kroeker, and I absolutely love helping people go from the spark of an idea all the way to a finished, ready-to-pitch-or-publish book. I'm a writing coach, author, and host of the top 1% "Ann Kroeker, Writing Coach" podcast, and I've guided writers to land agents, secure deals, and build platforms that matter.
Your spark is real. Let’s fan it into a finished project, ready to publish.
What's your writing need?
Pick Your Path Based on What You Want to Achieve
You'll face different challenges at different stages of your writing journey. Need writing coaching, book coaching, or platform coaching? I offer specific support for writing projects, phases, and needs. Click the option below that feels like the closest fit:
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You don’t have to figure it out on your own.
You want to write a book, build your platform, publish articles, or craft essays, but knowing where to start, how to finish, and how to make your work stand out feels impossible. Maybe you tried the DIY route—then got stuck and second-guessed yourself.
Now’s the perfect time to bring me in. Together we’ll develop your ideas into writing that captivates and connects with readers, and you’ll learn to navigate platform-building and publishing with confidence. Ready to talk? Contact me.
Co-writing Community
Looking for accountability to finish what you started?
If you're struggling to hit your word count goals or complete your projects, sign up for this group that provides dedicated writing time with others (1.5hrs, 2x/week). Enjoy accountability and make progress at the same time for just $15/month...with WriteTrackers!
Listen to the podcast
Subscribe to listen to the latest episodes!
Every single episode listed HERE.
Read the blog
Dive deep into my archives to read hundreds of articles on topics ranging from motivation and craft to platform and publishing. Here's a sample of the latest—It's free coaching, a click away.
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One-on-one writing coaching might be for you if...
Any writer would be lucky to have her in their corner
Sara McElroy
Author of Women Who Walk and CEO of SaraJMcElroy.com
Ann's support and guidance has been invaluable to me on my journey to securing a literary agent and a traditional publishing book deal. Not only does her writing and publishing expertise run deep, but she is profoundly adept at understanding the needs of her writers and meeting them where they are. To me, that is the mark of a great coach. Working with Ann is a true joy, and any writer would be lucky to have her in their corner.
Frequently asked questions
A writing coach provides you with input and support designed to close the gap between where you are as a writer and where you want to be. If this sounds like what you're looking for, click here for my "work with me" info.
Coaches empower you to overcome hurdles, improve your craft, navigate publishing challenges, and develop a plan to reach your full potential.
I wrote a whole blog post about this! Click here to learn more.
People seek coaching for a lot of reasons. Some are worn out trying to navigate the path to publishing on their own. Others crave individualized input on their writing so they can improve faster. Still others want to develop their projects with support from a coach who has gotten results for others.
In the end, you probably sense when you're ready to take the next step. You'll know that it's time.
That said, would you like a fun approach to discover the ideal path? I just released a quiz designed to point you to the type of coaching that's right for you! Click here to take the quiz.
If you took the quiz and still have questions, please feel free to reach out. Click here to contact me.
This is why I offer loads of options! I have a podcast and blog with years of writing tips and tricks to digest. I also offer courses at various price points. To see all my offerings, both free and paid, check out my Everything page.
If you would like to get an idea of my coaching personality but you aren't ready for one-on-one input, start with my group coaching membership, Your Platform Matters (YPM). After all, every writer wants to reach more readers, right?
My career has included a wide range of writing pursuits, including publishing (I'm a former editor and a multi-published author), freelance writing, corporate writing—even award-winning poetry!
As a result, I don't narrow my offerings to a single specialty and have enjoyed coaching authors of nonfiction, memoirists, bloggers, essayists seeking publication in literary journals, novelists, writers in the professional space, and more.
You can learn a lot more about my coaching journey including my education, experience, and training by reading this page.
Check out this coaching support
Here's a sample of what I offer—check out all courses and programs HERE.

Your Compelling Book Proposal
WriteTrackers 2x/week co-writing sessions

Membership:
Your Platform Matters (YPM)
Looking for something specific?
Use this search bar to find articles in the archives that may address your needs.
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Explore Ann's Writing Coach Offerings
Visit my "Everything" page, where I've gathered all my writing resources—both free and paid—in one handy place. Scroll down to browse...well, everything!
Turn Your Nonfiction Idea Into an Agent-Ready Proposal
You have a nonfiction idea—a topic you're an expert in, a message that matters. You can see the finished book, the impact it could have. But translating that spark into a proposal that makes agents say yes? That's the gap.
In Your Compelling Book Proposal, you'll develop your complete book concept, write magnetic sample chapters, and build a platform that attracts publisher attention—working directly with a coach who has a track record guiding dozens of authors from idea to signed contract. No more juggling pieces alone. Get clarity, confidence, and a pitch-ready proposal.
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